Programmatic advertising is the automated transaction of buying and selling advertising online. It's the process of using different platforms to sell inventory on publishing sites and on the advertising side, buying inventory and place ads on a publishers site.
Market IntelliX has a strong base of analysts and experts that give clients a dashboard view of the Programmatic ing and Advertising market and help them gain a competitive edge. The key factors that are contributing to the growth on a positive note have been examined in this report. In addition to this, the researchers have talked about stumbling blocks that may act to restrict the development in the years to come. This section will provide the readers with an overview.
Market Segments
The authors of this research report have explored the key segments: Type and Application. The report offers an in-depth breakdown of type and application segments and their sub-segments. The lucrativeness and growth potential have been looked into by the industry experts in this report. This section of the report also provides sales and revenue forecast data by type and application segments based on sales, price, and revenue for the period 2016-2027. The specialists, to broaden the understanding of the users, have done value chain and raw material analysis in this section.
Segment by Type
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Segment by Application
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Consequence of Covid-19 Pandemic
The authors of this study have enlightened the readers on the rise and effect of the Covid-19 outbreak on the development. They have investigated the changes brought about in the demand/supply side, consumption, supply chain, and sales/manufacturing. The readers will get familiar with the measures that have helped the key players to bring the Programmatic ing and Advertising market back to the pre-covid levels.
Trends & Prospects
In this segment of the report, the specialists have delved into the key growth opportunities that are likely to emerge. This will aid the key players to simplify complex issues related to business and frame future strategies to compete in this competitive environment. This section will certainly assist the players to boldly position their business.
Key Regions
The analysts have studied the report based on geographical regions: North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The section offers information related to the growth potential of every region and country. This information will help the players to identify the lucrative regions and accordingly plan their future activities and investments. The readers will also gain access to the market size and demand figures for each region and country for the period 2016-2020.
Competitive Outlook
In this section of the report, the researchers have done a comprehensive analysis of the prominent players operating and the strategies they are focusing on to combat the intense competition. Company profiles and share analysis of the prominent players are also provided in this section. Additionally, the specialists have done an all-encompassing SWOT analysis of each player. They have also provided reliable sales and revenue data of the manufacturers for the period 2016-2021. With the assistance of this report, key players, stakeholders, and other participants will be able to stay abreast of the recent and upcoming developments in the business, further enabling them to make efficient choices. Mentioned below are the prime players taken into account in this research report:
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Global Programmatic Marketing and Advertising Market Status and Outlook 2021-2026
Market Study Overview
1.1 Study Objectives
1.2 Programmatic Marketing and Advertising Introduce
1.3 Combined with the Analysis of Macroeconomic Indicators
1.4 Brief Description of Research methods
1.5 Market Breakdown and Data Triangulation
2 Global Trend Summary
2.1 Programmatic Marketing and Advertising Segment by Type
2.1.1 RTB
2.1.2 Programmatic
2.2 Market Analysis by Application
2.2.1 Emerging Industries
2.2.2 Traditional Industries
2.3 Global Programmatic Marketing and Advertising Market Comparison by Regions (2016-2026)
2.3.1 Global Programmatic Marketing and Advertising Market Size (2016-2026)
2.3.2 North America Programmatic Marketing and Advertising Status and Prospect (2016-2026)
2.3.3 Europe Programmatic Marketing and Advertising Status and Prospect (2016-2026)
2.3.4 Asia-pacific Programmatic Marketing and Advertising Status and Prospect (2016-2026)
2.3.5 South America Programmatic Marketing and Advertising Status and Prospect (2016-2026)
2.3.6 Middle East & Africa Programmatic Marketing and Advertising Status and Prospect (2016-2026)
2.5 Coronavirus Disease 2019 (Covid-19): Programmatic Marketing and Advertising Industry Impact
2.5.1 Programmatic Marketing and Advertising Business Impact Assessment - Covid-19
2.5.2 Market Trends and Programmatic Marketing and Advertising Potential Opportunities in the COVID-19 Landscape
2.5.3 Measures / Proposal against Covid-19
3 Competition by Vendors
3.1 Global Programmatic Marketing and Advertising Revenue and Market Share by Vendors (2016-2021)
3.2 Global Programmatic Marketing and Advertising Industry Concentration Ratio (CR5 and HHI)
3.3 Top 5 Programmatic Marketing and Advertising Vendors Market Share
3.4 Top 10 Programmatic Marketing and Advertising Vendors Market Share
3.5 Date of Key Vendors Enter into Programmatic Marketing and Advertising Market
3.6 Key Vendors Programmatic Marketing and Advertising Product Offered
3.7 Mergers & Acquisitions Planning
4 Analysis of Programmatic Marketing and Advertising Industry Key Vendors
4.1 Marin Software
4.1.1 Company Details
4.1.2 Product Introduction, Application and Specification
4.1.3 Marin Software Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.1.4 Main Business Overview
4.1.5 Marin Software News
4.2 DATAXU
4.2.1 Company Details
4.2.2 Product Introduction, Application and Specification
4.2.3 DATAXU Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.2.4 Main Business Overview
4.2.5 DATAXU News
4.3 Choozle
4.3.1 Company Details
4.3.2 Product Introduction, Application and Specification
4.3.3 Choozle Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.3.4 Main Business Overview
4.3.5 Choozle News
4.4 MediaMath
4.4.1 Company Details
4.4.2 Product Introduction, Application and Specification
4.4.3 MediaMath Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.4.4 Main Business Overview
4.4.5 MediaMath News
4.5 Acquisio
4.5.1 Company Details
4.5.2 Product Introduction, Application and Specification
4.5.3 Acquisio Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.5.4 Main Business Overview
4.5.5 Acquisio News
4.6 Wordstream
4.6.1 Company Details
4.6.2 Product Introduction, Application and Specification
4.6.3 Wordstream Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.6.4 Main Business Overview
4.6.5 Wordstream News
4.7 The Trade Desk
4.7.1 Company Details
4.7.2 Product Introduction, Application and Specification
4.7.3 The Trade Desk Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.7.4 Main Business Overview
4.7.5 The Trade Desk News
4.8 Adwords
4.8.1 Company Details
4.8.2 Product Introduction, Application and Specification
4.8.3 Adwords Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.8.4 Main Business Overview
4.8.5 Adwords News
4.9 Flashtalking
4.9.1 Company Details
4.9.2 Product Introduction, Application and Specification
4.9.3 Flashtalking Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.9.4 Main Business Overview
4.9.5 Flashtalking News
4.10 Sizmek
4.10.1 Company Details
4.10.2 Product Introduction, Application and Specification
4.10.3 Sizmek Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.10.4 Main Business Overview
4.10.5 Sizmek News
4.11 Yahoo Gemini
4.11.1 Company Details
4.11.2 Product Introduction, Application and Specification
4.11.3 Yahoo Gemini Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.11.4 Main Business Overview
4.11.5 Yahoo Gemini News
4.12 Facebook Business
4.12.1 Company Details
4.12.2 Product Introduction, Application and Specification
4.12.3 Facebook Business Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.12.4 Main Business Overview
4.12.5 Facebook Business News
4.13 Quantcast Advertise
4.13.1 Company Details
4.13.2 Product Introduction, Application and Specification
4.13.3 Quantcast Advertise Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.13.4 Main Business Overview
4.13.5 Quantcast Advertise News
4.14 Adobe Media Optimizer
4.14.1 Company Details
4.14.2 Product Introduction, Application and Specification
4.14.3 Adobe Media Optimizer Programmatic Marketing and Advertising Gross Margin, and Revenue (2016-2021)
4.14.4 Main Business Overview
4.14.5 Adobe Media Optimizer News
5 Global Programmatic Marketing and Advertising Market Size Categorized by Regions
5.1 Global Programmatic Marketing and Advertising Revenue and Market Share by Regions
5.2 North America Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
5.3 Europe Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
5.4 Asia-pacific Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
5.5 South America Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
5.6 Middle East & Africa Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
6 North America Programmatic Marketing and Advertising Market Size Categorized by Countries
6.1 North America Programmatic Marketing and Advertising Revenue and Market Share by Countries
6.1.1 North America Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
6.1.2 United States Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
6.1.3 Canada Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
6.1.4 Mexico Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
6.2 North America Programmatic Marketing and Advertising Revenue (Value) by Vendors
6.3 North America Programmatic Marketing and Advertising Revenue and Market Share by Type (2016-2021)
6.4 North America Programmatic Marketing and Advertising Revenue and Market Share by Application (2016-2021)
7 Europe Programmatic Marketing and Advertising Market Size Categorized by Countries
7.1 Europe Programmatic Marketing and Advertising Revenue and Market Share by Countries
7.1.1 Europe Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
7.1.2 Germany Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
7.1.3 UK Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
7.1.4 France Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
7.1.5 Russia Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
7.1.6 Italy Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
7.1.7 Spain Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
7.2 Europe Programmatic Marketing and Advertising Revenue (Value) by Vendors
7.3 Europe Programmatic Marketing and Advertising Revenue and Market Share by Type (2016-2021)
7.4 Europe Programmatic Marketing and Advertising Revenue and Market Share by Application (2016-2021)
8 Asia-pacific Programmatic Marketing and Advertising Market Size Categorized by Countries
8.1 Asia-pacific Programmatic Marketing and Advertising Revenue and Market Share by Countries
8.1.1 Asia-pacific Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
8.1.2 China Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
8.1.3 South Korea Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
8.1.4 Japan Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
8.1.5 Australia Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
8.1.6 India Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
8.1.7 Southeast Asia Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
8.2 Asia-pacific Programmatic Marketing and Advertising Revenue (Value) by Vendors
8.3 Asia-pacific Programmatic Marketing and Advertising Revenue and Market Share by Type (2016-2021)
8.4 Asia-pacific Programmatic Marketing and Advertising Revenue and Market Share by Application (2016-2021)
9 South America Programmatic Marketing and Advertising Market Size Categorized by Countries
9.1 South America Programmatic Marketing and Advertising Revenue and Market Share by Countries
9.1.1 South America Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
9.1.2 Brazil Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
9.1.3 Chile Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
9.2 South America Programmatic Marketing and Advertising Revenue and Market Share by Type (2016-2021)
9.3 South America Programmatic Marketing and Advertising Revenue and Market Share by Application (2016-2021)
10 Middle East and Africa Programmatic Marketing and Advertising Market Size Categorized by Countries
10.1 Middle East and Africa Programmatic Marketing and Advertising Revenue and Market Share by Countries
10.1.1 Middle East and Africa Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
10.1.2 GCC Countries Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
10.1.3 Turkey Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
10.1.4 Egypt Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
10.1.5 South Africa Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
10.2 Middle East and Africa Programmatic Marketing and Advertising Revenue and Market Share by Type
10.3 Middle East and Africa Programmatic Marketing and Advertising Revenue Market Share by Application (2016-2021)
11 Global Programmatic Marketing and Advertising Market Segment by Type
11.1 Global Programmatic Marketing and Advertising Revenue and Market Share by Type (2016-2021)
11.2 RTB Revenue Growth Rate and Price
11.3 Programmatic Revenue Growth Rate and Price
12 Global Programmatic Marketing and Advertising Market Segment by Application
12.1 Global Programmatic Marketing and Advertising Revenue Market Share by Application (2016-2021)
12.2 Emerging Industries Revenue Growth Rate (2016-2021)
12.3 Traditional Industries Revenue Growth Rate (2016-2021)
13 Global Programmatic Marketing and Advertising Market Forecast
13.1 Global Programmatic Marketing and Advertising Revenue and Growth Rate (2021-2026)
13.2 Programmatic Marketing and Advertising Market Forecast by Regions (2021-2026)
13.2.1 North America Programmatic Marketing and Advertising Market Forecast (2021-2026)
13.2.2 Europe Programmatic Marketing and Advertising Market Forecast (2021-2026)
13.2.3 Asia-Pacific Programmatic Marketing and Advertising Market Forecast (2021-2026)
13.2.4 South America Programmatic Marketing and Advertising Market Forecast (2021-2026)
13.2.5 Middle East & Africa Programmatic Marketing and Advertising Market Forecast (2021-2026)
13.3 Programmatic Marketing and Advertising Market Forecast by Type (2021-2026)
13.3.1 Global Programmatic Marketing and Advertising Revenue Forecast by Type (2021-2026)
13.3.2 Global Programmatic Marketing and Advertising Market Share Forecast by Type (2021-2026)
13.4 Programmatic Marketing and Advertising Market Forecast by Application (2021-2026)
13.4.1 Global Programmatic Marketing and Advertising Revenue Forecast by Application (2021-2026)
14 Market Analysis
14.1.1 Market overview
14.1.2 Market Opportunities
14.1.3 Market Risk
14.1.4 Market Driving Force
14.1.5 Porter's Five Forces Analysis
14.1.6 SWOT Analysis
15 Downstream Market Analysis
15.1 Macro Analysis of Down Markets
15.2 Key Players in Down Markets
16 Research Findings and Conclusion
List of Tables and Figures
Figure Product Picture Programmatic Marketing and Advertising
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Figure Part of Our External Database
Figure Key Executives Interviewed
Table Global Programmatic Marketing and Advertising Market Size (Million US$) by Type
Figure Global Market Share of Programmatic Marketing and Advertising by Type in 2020
Figure RTB Picture
Figure Programmatic Picture
Table Global Programmatic Marketing and Advertising Market Size (Million US$) by Application
Figure Global Programmatic Marketing and Advertising Market Share by Application in 2020
Figure Emerging Industries Picture
Figure Traditional Industries Picture
Table Global Programmatic Marketing and Advertising Comparison by Regions (M USD) 2016-2026
Figure Global Programmatic Marketing and Advertising Market Size (Million US$) (2016-2026)
Figure North America Programmatic Marketing and Advertising Revenue (Million US$) Growth Rate (2016-2026)
Figure Europe Programmatic Marketing and Advertising Revenue (Million US$) Growth Rate (2016-2026)
Figure Asia-pacific Programmatic Marketing and Advertising Revenue (Million US$) Growth Rate (2016-2026)
Figure South America Programmatic Marketing and Advertising Revenue (Million US$) Growth Rate (2016-2026)
Figure Middle East & Africa Programmatic Marketing and Advertising Revenue (Million US$) Growth Rate (2016-2026)
Table Business Impact Assessment - Covid-19
Table Market Trends and Programmatic Marketing and Advertising Potential Opportunities in the COVID-19 Landscape
Table Measures / Proposal against Covid-19
Table Global Programmatic Marketing and Advertising Revenue by Vendors (2016-2021)
Figure Global Programmatic Marketing and Advertising Revenue Market Share by Vendors in 2020
Table Global Programmatic Marketing and Advertising Vendors Market Concentration Ratio (CR5 and HHI)
Figure Top 5 Programmatic Marketing and Advertising Vendors (Revenue) Market Share in 2020
Figure Top 10 Programmatic Marketing and Advertising Vendors (Revenue) Market Share in 2020
Table Date of Key Vendors Enter into Programmatic Marketing and Advertising Market
Table Key Vendors Programmatic Marketing and Advertising Product Type
Table Marin Software Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Marin Software
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Marin Software 2016-2021
Table Marin Software Main Business
Table Marin Software Recent Development
Table DATAXU Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of DATAXU
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of DATAXU 2016-2021
Table DATAXU Main Business
Table DATAXU Recent Development
Table DATAXU Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of DATAXU
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of DATAXU 2016-2021
Table DATAXU Main Business
Table DATAXU Recent Development
Table Choozle Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Choozle
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Choozle 2016-2021
Table Choozle Main Business
Table Choozle Recent Development
Table MediaMath Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of MediaMath
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of MediaMath 2016-2021
Table MediaMath Main Business
Table MediaMath Recent Development
Table Acquisio Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Acquisio
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Acquisio 2016-2021
Table Acquisio Main Business
Table Acquisio Recent Development
Table Wordstream Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Wordstream
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Wordstream 2016-2021
Table Wordstream Main Business
Table Wordstream Recent Development
Table The Trade Desk Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of The Trade Desk
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of The Trade Desk 2016-2021
Table The Trade Desk Main Business
Table The Trade Desk Recent Development
Table Adwords Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Adwords
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Adwords 2016-2021
Table Adwords Main Business
Table Adwords Recent Development
Table Flashtalking Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Flashtalking
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Flashtalking 2016-2021
Table Flashtalking Main Business
Table Flashtalking Recent Development
Table Sizmek Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Sizmek
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Sizmek 2016-2021
Table Sizmek Main Business
Table Sizmek Recent Development
Table Yahoo Gemini Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Yahoo Gemini
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Yahoo Gemini 2016-2021
Table Yahoo Gemini Main Business
Table Yahoo Gemini Recent Development
Table Facebook Business Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Facebook Business
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Facebook Business 2016-2021
Table Facebook Business Main Business
Table Facebook Business Recent Development
Table Quantcast Advertise Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Quantcast Advertise
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Quantcast Advertise 2016-2021
Table Quantcast Advertise Main Business
Table Quantcast Advertise Recent Development
Table Adobe Media Optimizer Company Profile
Table Programmatic Marketing and Advertising Product Introduction, Application and Specification of Adobe Media Optimizer
Table Programmatic Marketing and Advertising Revenue (M USD) and Gross Margin of Adobe Media Optimizer 2016-2021
Table Adobe Media Optimizer Main Business
Table Adobe Media Optimizer Recent Development
Table Mergers & Acquisitions Planning
Figure Global Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Global Programmatic Marketing and Advertising Revenue by Regions (2016-2021)
Figure Global Programmatic Marketing and Advertising Revenue Market Share by Regions in 2020
Figure North America Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Europe Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Asia-pacific Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure South America Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Middle East & Africa Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure North America Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table North America Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
Table North America Programmatic Marketing and Advertising Market Share by Countries (2016-2021)
Figure North America Programmatic Marketing and Advertising Market Share by Countries in 2020
Figure United States Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Canada Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Mexico Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table North America Programmatic Marketing and Advertising Revenue by Vendors (2020)
Figure North America Programmatic Marketing and Advertising Revenue Market Share by Vendors in 2020
Table North America Programmatic Marketing and Advertising Revenue by Type (2016-2021)
Table North America Programmatic Marketing and Advertising Share by Type (2016-2021)
Table North America Programmatic Marketing and Advertising Revenue by Application (2016-2021)
Table North America Programmatic Marketing and Advertising Revenue Share by Application (2016-2021)
Figure Europe Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table Europe Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
Table Europe Programmatic Marketing and Advertising Revenue Market Share by Countries (2016-2021)
Figure Europe Programmatic Marketing and Advertising Revenue Market Share by Countries in 2020
Figure Germany Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure UK Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure France Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Russia Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Italy Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Spain Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table Europe Programmatic Marketing and Advertising Revenue by Vendors (2020)
Figure Europe Programmatic Marketing and Advertising Revenue Market Share by Vendors in 2020
Table Europe Programmatic Marketing and Advertising Revenue by Type (2016-2021)
Table Europe Programmatic Marketing and Advertising Revenue Share by Type (2016-2021)
Table Europe Programmatic Marketing and Advertising Revenue by Application (2016-2021)
Table Europe Programmatic Marketing and Advertising Revenue Share by Application (2016-2021)
Figure Asia-pacific Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table Asia-pacific Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
Table Asia-pacific Programmatic Marketing and Advertising Revenue Market Share by Countries (2016-2021)
Figure Asia-pacific Programmatic Marketing and Advertising Revenue Market Share by Countries in 2020
Figure China Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure South Korea Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Japan Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Australia Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure India Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Southeast Asia Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table Asia-pacific Programmatic Marketing and Advertising Revenue by Vendors (2020)
Figure Asia-pacific Programmatic Marketing and Advertising Revenue Market Share by Vendors in 2020
Table Asia-pacific Programmatic Marketing and Advertising Revenue by Type (2016-2021)
Table Asia-pacific Programmatic Marketing and Advertising Revenue Share by Type (2016-2021)
Table Asia-pacific Programmatic Marketing and Advertising Revenue by Application (2016-2021)
Table Asia-pacific Programmatic Marketing and Advertising Revenue Share by Application (2016-2021)
Figure South America Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table South America Programmatic Marketing and Advertising Revenue Market Size by Countries (2016-2021)
Table South America Programmatic Marketing and Advertising Revenue Market Share by Countries (2016-2021)
Figure South America Programmatic Marketing and Advertising Revenue Market Share by Countries in 2019
Figure Brazil Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Chile Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table South America Programmatic Marketing and Advertising Revenue s by Type (2016-2021)
Table South America Programmatic Marketing and Advertising Revenue Share by Type (2016-2021)
Table South America Programmatic Marketing and Advertising Revenue by Application (2016-2021)
Table South America Programmatic Marketing and Advertising Revenue Share by Application (2016-2021)
Figure Middle East and Africa Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table Middle East and Africa Programmatic Marketing and Advertising Market Size by Countries (2016-2021)
Table Middle East and Africa Programmatic Marketing and Advertising Sales Market Share by Countries (2016-2021)
Figure Middle East and Africa Programmatic Marketing and Advertising Sales Market Share by Countries in 2019
Figure GCC Countries Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Turkey Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure Egypt Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Figure South Africa Programmatic Marketing and Advertising Revenue and Growth Rate (2016-2021)
Table Middle East and Africa Programmatic Marketing and Advertising Revenue by Type (2016-2021)
Table Middle East and Africa Programmatic Marketing and Advertising Revenue Share by Type (2016-2021)
Table Middle East and Africa Programmatic Marketing and Advertising Revenue by Application (2016-2021)
Table Middle East and Africa Programmatic Marketing and Advertising Revenue Share by Application (2016-2021)
Table Global Programmatic Marketing and Advertising Revenue by Type (2016-2021)
Table Global Programmatic Marketing and Advertising Revenue Market Share by Type (2016-2021)
Figure Global Programmatic Marketing and Advertising Revenue Market Share by Type in 2019
Figure Global RTB Revenue and Growth Rate (2016-2021)
Figure Global Programmatic Revenue and Growth Rate (2016-2021)
Table Global Programmatic Marketing and Advertising Revenue by Application (2016-2021)
Table Global Programmatic Marketing and Advertising Revenue Market Share by Application (2016-2021)
Figure Global Programmatic Marketing and Advertising Revenue Market Share by Application in 2020
Figure Global Emerging Industries Revenue Growth Rate (2016-2021)
Figure Global Traditional Industries Revenue Growth Rate (2016-2021)
Figure Global Programmatic Marketing and Advertising Revenue and Growth Rate (2021-2026)
Table Global Programmatic Marketing and Advertising Revenue Forecast by Regions (2021-2026)
Table Global Programmatic Marketing and Advertising Market Share Forecast by Regions (2021-2026)
Figure North America Revenue Programmatic Marketing and Advertising Market Forecast (2021-2026)
Figure Europe Revenue Programmatic Marketing and Advertising Market Forecast (2021-2026)
Figure Asia-Pacific Revenue Programmatic Marketing and Advertising Market Forecast (2021-2026)
Figure South America Revenue Programmatic Marketing and Advertising Market Forecast (2021-2026)
Figure Middle East & Africa Revenue Programmatic Marketing and Advertising Market Forecast (2021-2026)
Table Global Programmatic Marketing and Advertising Revenue Forecast by Type (2021-2026)
Table Global Programmatic Marketing and Advertising Market Share Forecast by Type (2021-2026)
Table Global Programmatic Marketing and Advertising Revenue Forecast by Application (2021-2026)
Table Global Programmatic Marketing and Advertising Market Share Forecast by Application (2021-2026)
Table Market Opportunities in Next Few Years
Table Market Risks Analysis
Table Market Drivers
Figure Porter's Five Forces Analysis
Table Macro Analysis of Down Markets
Table Key Players in Down Markets
Table Key Players of Downstream Markets
Figure Author List
Methodology/Research Approach
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.Research Programs/Design
Historical Data (2015-2019) |
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Influencing Factors |
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Market Forecast (2021-2026) |
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Market Size Estimation
Top-down and bottom-up approaches are used to validate the global Voluntary Carbon Offset market size market and estimate the market size for Company, regions segments, product segments and Application (end users).
The market estimations in this report are based on the marketed sale price of Voluntary Carbon Offset (excluding any discounts provided by the player, distributor, wholesaler or traders). The percentage splits, market share, and breakdowns of the product segments are derived on the basis of weights assigned to each of the segments on the basis of their utilization rate and average sale price. The regional splits of the overall Voluntary Carbon Offset market and its sub-segments are based on the percentage adoption or utilization of the given product in the respective region or country.
Major Company in the market is identified through secondary research and their market revenues determined through primary and secondary research. Secondary research included the research of the annual and financial reports of the top Company; whereas, primary research included extensive interviews of key opinion leaders and industry experts such as experienced front-line staff, directors, CEOs and marketing executives. The percentage splits, market share, Growth Rate and breakdowns of the product markets are determined through using secondary sources and verified through the primary sources.
All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or other factors are not accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Market Intellix and presented in this report
The following figure shows an illustrative representation of the overall market size estimation process used for this study.
Market Breakdown and Data Triangulation
After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation, extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report. Extensive qualitative and further quantitative analysis is also done from all the numbers arrived at in the complete market engineering process to list key information throughout the report.
Data Source
Secondary Sources
Secondary sources include such as press releases, annual reports, non-profit organizations, industry associations, governmental agencies and customs data, etc. This research study involves the usage of widespread secondary sources, directories, databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), and TRADING ECONOMICS, and News Network, statista, Federal Reserve Economic Data, annual reports, BIS Statistics, ICIS; company house documents; CAS(American Chemical Society); investor presentations; and SEC filings of companies. Secondary research was used to identify and collect information useful for the extensive, technical, market-oriented, and Hospitals study of the Voluntary Carbon Offset market. It was also used to obtain important information about the top companies, market classification and segmentation according to industry trends to the bottom-most level, and key developments related to market and technology perspectives.
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Market Position of Top Company |
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Qualitative Analysis |
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Primary Sources
In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product Company (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.
The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end use (product buyers), and related key executives from various key companies and organizations operating in the global market.
Primary research was conducted to identify segmentation Type, product price range, product Application, key Company, raw materials supply and the downstream demand, industry status and outlook, and key market dynamics such as risks, influence factors, opportunities, market barriers, industry trends, and key player strategies.
Key Executives Interviewed
Key Data Information from Primary Sources
Primary Sources | Parameters | Key Data |
Market Segments(by Application, by Type) |
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Total Market |
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