Online Video advertising encompasses online display advertisements that have video within them, but it is generally accepted that it refers to advertising that occurs before, during and/or after a video stream on the internet.
This report elaborates the market size, market characteristics, and market growth of the Online Video Advertising industry, and breaks down according to the type, application, and consumption area of Online Video Advertising. The report also conducted a PESTEL analysis of the industry to study the main influencing factors and entry barriers of the industry.
In Chapter 3.4 of the report, the impact of the COVID-19 outbreak on the industry was fully assessed. Fully risk assessment and industry recommendations were made for Online Video Advertising in a special period. This chapter also compares the markets of Pre COVID-19 and Post COVID-19.
In addition, chapters 8-12 consider the impact of COVID-19 on the regional economy.
Key players in the global Online Video Advertising market covered in Chapter 13:
Mars Media Group
AdColony
Doubleclick Bid Manager
Adwords
RevMob
Matomy Media Group
YuMe
Fyber
KARGO
MediaMath
Tapjoy
In Chapter 6, on the basis of types, the Online Video Advertising market from 2015 to 2025 is primarily split into:
Linear video ads
Non-linear video ads
Companion ads
In Chapter 7, on the basis of applications, the Online Video Advertising market from 2015 to 2025 covers:
Short video
Film
TV Series
Geographically, the detailed analysis of production, trade of the following countries is covered in Chapter 4.2, 5:
United States
Europe
China
Japan
India
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions are covered in Chapter 8, 9, 10, 11, 12:
North America (Covered in Chapter 8)
United States
Canada
Mexico
Europe (Covered in Chapter 9)
Germany
UK
France
Italy
Spain
Others
Asia-Pacific (Covered in Chapter 10)
China
Japan
India
South Korea
Southeast Asia
Others
Middle East and Africa (Covered in Chapter 11)
Saudi Arabia
UAE
South Africa
Others
South America (Covered in Chapter 12)
Brazil
Others
Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025
Table of Content
1 Online Video Advertising Market - Research Scope
1.1 Study Goals
1.2 Market Definition and Scope
1.3 Key Market Segments
1.4 Study and Forecasting Years
2 Online Video Advertising Market - Research Methodology
2.1 Methodology
2.2 Research Data Source
2.2.1 Secondary Data
2.2.2 Primary Data
2.2.3 Market Size Estimation
2.2.4 Legal Disclaimer
3 Online Video Advertising Market Forces
3.1 Global Online Video Advertising Market Size
3.2 Top Impacting Factors (PESTEL Analysis)
3.2.1 Political Factors
3.2.2 Economic Factors
3.2.3 Social Factors
3.2.4 Technological Factors
3.2.5 Environmental Factors
3.2.6 Legal Factors
3.3 Industry Trend Analysis
3.4 Industry Trends Under COVID-19
3.4.1 Risk Assessment on COVID-19
3.4.2 Assessment of the Overall Impact of COVID-19 on the Industry
3.4.3 Pre COVID-19 and Post COVID-19 Market Scenario
3.5 Industry Risk Assessment
4 Online Video Advertising Market - By Geography
4.1 Global Online Video Advertising Market Value and Market Share by Regions
4.1.1 Global Online Video Advertising Value ($) by Region (2015-2020)
4.1.2 Global Online Video Advertising Value Market Share by Regions (2015-2020)
4.2 Global Online Video Advertising Market Production and Market Share by Major Countries
4.2.1 Global Online Video Advertising Production by Major Countries (2015-2020)
4.2.2 Global Online Video Advertising Production Market Share by Major Countries (2015-2020)
4.3 Global Online Video Advertising Market Consumption and Market Share by Regions
4.3.1 Global Online Video Advertising Consumption by Regions (2015-2020)
4.3.2 Global Online Video Advertising Consumption Market Share by Regions (2015-2020)
5 Online Video Advertising Market - By Trade Statistics
5.1 Global Online Video Advertising Export and Import
5.2 United States Online Video Advertising Export and Import (2015-2020)
5.3 Europe Online Video Advertising Export and Import (2015-2020)
5.4 China Online Video Advertising Export and Import (2015-2020)
5.5 Japan Online Video Advertising Export and Import (2015-2020)
5.6 India Online Video Advertising Export and Import (2015-2020)
5.7
6 Online Video Advertising Market - By Type
6.1 Global Online Video Advertising Production and Market Share by Types (2015-2020)
6.1.1 Global Online Video Advertising Production by Types (2015-2020)
6.1.2 Global Online Video Advertising Production Market Share by Types (2015-2020)
6.2 Global Online Video Advertising Value and Market Share by Types (2015-2020)
6.2.1 Global Online Video Advertising Value by Types (2015-2020)
6.2.2 Global Online Video Advertising Value Market Share by Types (2015-2020)
6.3 Global Online Video Advertising Production, Price and Growth Rate of Linear video ads (2015-2020)
6.4 Global Online Video Advertising Production, Price and Growth Rate of Non-linear video ads (2015-2020)
6.5 Global Online Video Advertising Production, Price and Growth Rate of Companion ads (2015-2020)
7 Online Video Advertising Market - By Application
7.1 Global Online Video Advertising Consumption and Market Share by Applications (2015-2020)
7.1.1 Global Online Video Advertising Consumption by Applications (2015-2020)
7.1.2 Global Online Video Advertising Consumption Market Share by Applications (2015-2020)
7.2 Global Online Video Advertising Consumption and Growth Rate of Short video (2015-2020)
7.3 Global Online Video Advertising Consumption and Growth Rate of Film (2015-2020)
7.4 Global Online Video Advertising Consumption and Growth Rate of TV Series (2015-2020)
8 North America Online Video Advertising Market
8.1 North America Online Video Advertising Market Size
8.2 United States Online Video Advertising Market Size
8.3 Canada Online Video Advertising Market Size
8.4 Mexico Online Video Advertising Market Size
8.5 The Influence of COVID-19 on North America Market
9 Europe Online Video Advertising Market Analysis
9.1 Europe Online Video Advertising Market Size
9.2 Germany Online Video Advertising Market Size
9.3 United Kingdom Online Video Advertising Market Size
9.4 France Online Video Advertising Market Size
9.5 Italy Online Video Advertising Market Size
9.6 Spain Online Video Advertising Market Size
9.7 The Influence of COVID-19 on Europe Market
10 Asia-Pacific Online Video Advertising Market Analysis
10.1 Asia-Pacific Online Video Advertising Market Size
10.2 China Online Video Advertising Market Size
10.3 Japan Online Video Advertising Market Size
10.4 South Korea Online Video Advertising Market Size
10.5 Southeast Asia Online Video Advertising Market Size
10.6 India Online Video Advertising Market Size
10.7 The Influence of COVID-19 on Asia Pacific Market
11 Middle East and Africa Online Video Advertising Market Analysis
11.1 Middle East and Africa Online Video Advertising Market Size
11.2 Saudi Arabia Online Video Advertising Market Size
11.3 UAE Online Video Advertising Market Size
11.4 South Africa Online Video Advertising Market Size
11.5 The Influence of COVID-19 on Middle East and Africa Market
12 South America Online Video Advertising Market Analysis
12.1 South America Online Video Advertising Market Size
12.2 Brazil Online Video Advertising Market Size
12.3 The Influence of COVID-19 on South America Market
13 Company Profiles
13.1 Mars Media Group
13.1.1 Mars Media Group Basic Information
13.1.2 Mars Media Group Product Profiles, Application and Specification
13.1.3 Mars Media Group Online Video Advertising Market Performance (2015-2020)
13.2 AdColony
13.2.1 AdColony Basic Information
13.2.2 AdColony Product Profiles, Application and Specification
13.2.3 AdColony Online Video Advertising Market Performance (2015-2020)
13.3 Doubleclick Bid Manager
13.3.1 Doubleclick Bid Manager Basic Information
13.3.2 Doubleclick Bid Manager Product Profiles, Application and Specification
13.3.3 Doubleclick Bid Manager Online Video Advertising Market Performance (2015-2020)
13.4 Adwords
13.4.1 Adwords Basic Information
13.4.2 Adwords Product Profiles, Application and Specification
13.4.3 Adwords Online Video Advertising Market Performance (2015-2020)
13.5 RevMob
13.5.1 RevMob Basic Information
13.5.2 RevMob Product Profiles, Application and Specification
13.5.3 RevMob Online Video Advertising Market Performance (2015-2020)
13.6 Matomy Media Group
13.6.1 Matomy Media Group Basic Information
13.6.2 Matomy Media Group Product Profiles, Application and Specification
13.6.3 Matomy Media Group Online Video Advertising Market Performance (2015-2020)
13.7 YuMe
13.7.1 YuMe Basic Information
13.7.2 YuMe Product Profiles, Application and Specification
13.7.3 YuMe Online Video Advertising Market Performance (2015-2020)
13.8 Fyber
13.8.1 Fyber Basic Information
13.8.2 Fyber Product Profiles, Application and Specification
13.8.3 Fyber Online Video Advertising Market Performance (2015-2020)
13.9 KARGO
13.9.1 KARGO Basic Information
13.9.2 KARGO Product Profiles, Application and Specification
13.9.3 KARGO Online Video Advertising Market Performance (2015-2020)
13.10 MediaMath
13.10.1 MediaMath Basic Information
13.10.2 MediaMath Product Profiles, Application and Specification
13.10.3 MediaMath Online Video Advertising Market Performance (2015-2020)
13.11 Tapjoy
13.11.1 Tapjoy Basic Information
13.11.2 Tapjoy Product Profiles, Application and Specification
13.11.3 Tapjoy Online Video Advertising Market Performance (2015-2020)
14 Market Forecast - By Regions
14.1 North America Online Video Advertising Market Forecast (2020-2025)
14.2 Europe Online Video Advertising Market Forecast (2020-2025)
14.3 Asia-Pacific Online Video Advertising Market Forecast (2020-2025)
14.4 Middle East and Africa Online Video Advertising Market Forecast (2020-2025)
14.5 South America Online Video Advertising Market Forecast (2020-2025)
15 Market Forecast - By Type and Applications
15.1 Global Online Video Advertising Market Forecast by Types (2020-2025)
15.1.1 Global Online Video Advertising Market Forecast Production and Market Share by Types (2020-2025)
15.1.2 Global Online Video Advertising Market Forecast Value and Market Share by Types (2020-2025)
15.2 Global Online Video Advertising Market Forecast by Applications (2020-2025)
List of Tables and Figures
Figure Online Video Advertising Picture
Table Online Video Advertising Key Market Segments
Figure Study and Forecasting Years
Figure Global Online Video Advertising Market Size and Growth Rate 2015-2025
Figure Industry PESTEL Analysis
Figure Global COVID-19 Status
Figure Market Size Forecast Comparison of Pre COVID-19 and Post COVID-19
Figure Global Online Video Advertising Value ($) and Growth Rate (2015-2020)
Table Global Online Video Advertising Value ($) by Countries (2015-2020)
Table Global Online Video Advertising Value Market Share by Regions (2015-2020)
Figure Global Online Video Advertising Value Market Share by Regions in 2019
Figure Global Online Video Advertising Production and Growth Rate (2015-2020)
Table Global Online Video Advertising Production by Major Countries (2015-2020)
Table Global Online Video Advertising Production Market Share by Major Countries (2015-2020)
Figure Global Online Video Advertising Production Market Share by Regions in 2019
Figure Global Online Video Advertising Consumption and Growth Rate (2015-2020)
Table Global Online Video Advertising Consumption by Regions (2015-2020)
Table Global Online Video Advertising Consumption Market Share by Regions (2015-2020)
Figure Global Online Video Advertising Consumption Market Share by Regions in 2019
Table Global Online Video Advertising Export Top 3 Country 2019
Table Global Online Video Advertising Import Top 3 Country 2019
Table United States Online Video Advertising Export and Import (2015-2020)
Table Europe Online Video Advertising Export and Import (2015-2020)
Table China Online Video Advertising Export and Import (2015-2020)
Table Japan Online Video Advertising Export and Import (2015-2020)
Table India Online Video Advertising Export and Import (2015-2020)
Table Global Online Video Advertising Production by Types (2015-2020)
Table Global Online Video Advertising Production Market Share by Types (2015-2020)
Figure Global Online Video Advertising Production Share by Type (2015-2020)
Table Global Online Video Advertising Value by Types (2015-2020)
Table Global Online Video Advertising Value Market Share by Types (2015-2020)
Figure Global Online Video Advertising Value Share by Type (2015-2020)
Figure Global Linear video ads Production and Growth Rate (2015-2020)
Figure Global Linear video ads Price (2015-2020)
Figure Global Non-linear video ads Production and Growth Rate (2015-2020)
Figure Global Non-linear video ads Price (2015-2020)
Figure Global Companion ads Production and Growth Rate (2015-2020)
Figure Global Companion ads Price (2015-2020)
Table Global Online Video Advertising Consumption by Applications (2015-2020)
Table Global Online Video Advertising Consumption Market Share by Applications (2015-2020)
Figure Global Online Video Advertising Consumption Share by Application (2015-2020)
Figure Global Short video Consumption and Growth Rate (2015-2020)
Figure Global Film Consumption and Growth Rate (2015-2020)
Figure Global TV Series Consumption and Growth Rate (2015-2020)
Figure North America Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Table North America Online Video Advertising Consumption by Countries (2015-2020)
Table North America Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure North America Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure United States Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Canada Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Mexico Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure North America COVID-19 Status
Figure Europe Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Table Europe Online Video Advertising Consumption by Countries (2015-2020)
Table Europe Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure Europe Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure Germany Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure United Kingdom Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure France Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Italy Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Spain Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Europe COVID-19 Status
Figure Asia-Pacific Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Table Asia-Pacific Online Video Advertising Consumption by Countries (2015-2020)
Table Asia-Pacific Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure Asia-Pacific Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure China Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Japan Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure South Korea Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Southeast Asia Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure India Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure Asia Pacific COVID-19 Status
Figure Middle East and Africa Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Table Middle East and Africa Online Video Advertising Consumption by Countries (2015-2020)
Table Middle East and Africa Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure Middle East and Africa Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure Saudi Arabia Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure UAE Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure South Africa Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Figure South America Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Table South America Online Video Advertising Consumption by Countries (2015-2020)
Table South America Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure South America Online Video Advertising Consumption Market Share by Countries (2015-2020)
Figure Brazil Online Video Advertising Market Consumption and Growth Rate (2015-2020)
Table Mars Media Group Company Profile
Table Mars Media Group Production, Value, Price, Gross Margin 2015-2020
Figure Mars Media Group Production and Growth Rate
Figure Mars Media Group Value ($) Market Share 2015-2020
Table AdColony Company Profile
Table AdColony Production, Value, Price, Gross Margin 2015-2020
Figure AdColony Production and Growth Rate
Figure AdColony Value ($) Market Share 2015-2020
Table Doubleclick Bid Manager Company Profile
Table Doubleclick Bid Manager Production, Value, Price, Gross Margin 2015-2020
Figure Doubleclick Bid Manager Production and Growth Rate
Figure Doubleclick Bid Manager Value ($) Market Share 2015-2020
Table Adwords Company Profile
Table Adwords Production, Value, Price, Gross Margin 2015-2020
Figure Adwords Production and Growth Rate
Figure Adwords Value ($) Market Share 2015-2020
Table RevMob Company Profile
Table RevMob Production, Value, Price, Gross Margin 2015-2020
Figure RevMob Production and Growth Rate
Figure RevMob Value ($) Market Share 2015-2020
Table Matomy Media Group Company Profile
Table Matomy Media Group Production, Value, Price, Gross Margin 2015-2020
Figure Matomy Media Group Production and Growth Rate
Figure Matomy Media Group Value ($) Market Share 2015-2020
Table YuMe Company Profile
Table YuMe Production, Value, Price, Gross Margin 2015-2020
Figure YuMe Production and Growth Rate
Figure YuMe Value ($) Market Share 2015-2020
Table Fyber Company Profile
Table Fyber Production, Value, Price, Gross Margin 2015-2020
Figure Fyber Production and Growth Rate
Figure Fyber Value ($) Market Share 2015-2020
Table KARGO Company Profile
Table KARGO Production, Value, Price, Gross Margin 2015-2020
Figure KARGO Production and Growth Rate
Figure KARGO Value ($) Market Share 2015-2020
Table MediaMath Company Profile
Table MediaMath Production, Value, Price, Gross Margin 2015-2020
Figure MediaMath Production and Growth Rate
Figure MediaMath Value ($) Market Share 2015-2020
Table Tapjoy Company Profile
Table Tapjoy Production, Value, Price, Gross Margin 2015-2020
Figure Tapjoy Production and Growth Rate
Figure Tapjoy Value ($) Market Share 2015-2020
Figure North America Market Consumption and Growth Rate Forecast (2020-2025)
Figure Europe Market Consumption and Growth Rate Forecast (2020-2025)
Figure Asia-Pacific Market Consumption and Growth Rate Forecast (2020-2025)
Figure Middle East and Africa Market Consumption and Growth Rate Forecast (2020-2025)
Figure South America Market Consumption and Growth Rate Forecast (2020-2025)
Table Global Online Video Advertising Market Forecast Production by Types (2020-2025)
Table Global Online Video Advertising Market Forecast Production Share by Types (2020-2025)
Table Global Online Video Advertising Market Forecast Value ($) by Types (2020-2025)
Table Global Online Video Advertising Market Forecast Value Share by Types (2020-2025)
Table Global Online Video Advertising Market Forecast Consumption by Applications (2020-2025)
Table Global Online Video Advertising Market Forecast Consumption Share by Applications (2020-2025)
Methodology/Research Approach
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.Research Programs/Design
Historical Data (2015-2019) |
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Influencing Factors |
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Market Forecast (2021-2026) |
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Market Size Estimation
Top-down and bottom-up approaches are used to validate the global Voluntary Carbon Offset market size market and estimate the market size for Company, regions segments, product segments and Application (end users).
The market estimations in this report are based on the marketed sale price of Voluntary Carbon Offset (excluding any discounts provided by the player, distributor, wholesaler or traders). The percentage splits, market share, and breakdowns of the product segments are derived on the basis of weights assigned to each of the segments on the basis of their utilization rate and average sale price. The regional splits of the overall Voluntary Carbon Offset market and its sub-segments are based on the percentage adoption or utilization of the given product in the respective region or country.
Major Company in the market is identified through secondary research and their market revenues determined through primary and secondary research. Secondary research included the research of the annual and financial reports of the top Company; whereas, primary research included extensive interviews of key opinion leaders and industry experts such as experienced front-line staff, directors, CEOs and marketing executives. The percentage splits, market share, Growth Rate and breakdowns of the product markets are determined through using secondary sources and verified through the primary sources.
All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or other factors are not accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Market Intellix and presented in this report
The following figure shows an illustrative representation of the overall market size estimation process used for this study.
Market Breakdown and Data Triangulation
After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation, extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report. Extensive qualitative and further quantitative analysis is also done from all the numbers arrived at in the complete market engineering process to list key information throughout the report.
Data Source
Secondary Sources
Secondary sources include such as press releases, annual reports, non-profit organizations, industry associations, governmental agencies and customs data, etc. This research study involves the usage of widespread secondary sources, directories, databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), and TRADING ECONOMICS, and News Network, statista, Federal Reserve Economic Data, annual reports, BIS Statistics, ICIS; company house documents; CAS(American Chemical Society); investor presentations; and SEC filings of companies. Secondary research was used to identify and collect information useful for the extensive, technical, market-oriented, and Hospitals study of the Voluntary Carbon Offset market. It was also used to obtain important information about the top companies, market classification and segmentation according to industry trends to the bottom-most level, and key developments related to market and technology perspectives.
Market Size |
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Qualitative Analysis |
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Primary Sources
In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product Company (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.
The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end use (product buyers), and related key executives from various key companies and organizations operating in the global market.
Primary research was conducted to identify segmentation Type, product price range, product Application, key Company, raw materials supply and the downstream demand, industry status and outlook, and key market dynamics such as risks, influence factors, opportunities, market barriers, industry trends, and key player strategies.
Key Executives Interviewed
Key Data Information from Primary Sources
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