Global Augmented Reality (AR) Market 2022-2032 by Offering (Hardware, Software, Services), Technology (Marker-based, Markerless, Others), Device (HMD, HUD, Smart Glasses, Handheld), Industry Vertical, End User (Consumer, Enterprise), and Region: Trend Forecast and Growth Opportunity
Global augmented reality (AR) market will reach $843.69 billion by 2032, growing by 36.2% annually over 2022-2032, driven by the increasing demand for immersive experiences, enhanced customer experience, and the growing use of AR in various business applications.
Highlighted with 87 tables and 98 figures, this 193-page report “Global Augmented Reality (AR) Market 2022-2032 by Offering (Hardware, Software, Services), Technology (Marker-based, Markerless, Others), Device (HMD, HUD, Smart Glasses, Handheld), Industry Vertical, End User (Consumer, Enterprise), and Region: Trend Forecast and Growth Opportunity” is based on a comprehensive research of the entire global augmented reality (AR) market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report is based on studies on 2020-2022 and provides forecast from 2023 till 2032 with 2022 as the base year. (Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)
In-depth qualitative analyses include identification and investigation of the following aspects:
• Market Structure
• Growth Drivers
• Restraints and Challenges
• Emerging Product Trends & Market Opportunities
• Porter’s Fiver Forces
The trend and outlook of global market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19 and Russia-Ukraine conflict. The balanced (most likely) projection is used to quantify global augmented reality (AR) market in every aspect of the classification from perspectives of Offering, Technology, Device, Industry Vertical, End User, and Region.
Based on Offering, the global market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Hardware
o Sensors
o Semiconductor Component
o Displays and Projectors
o Position Trackers
o Cameras
o Other Hardware
• Software
o Software Developer Kits
o Cloud-based Solutions
• Services
Based on Technology, the global market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Marker-based Augmented Reality
o Passive Marker
o Active Marker
• Markerless Augmented Reality
o Model-based Tracking
o Image-based Processing
• Other Technologies
By Device, the global market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Head-Mounted Display (HMD)
• Head-Up Display (HUD)
• Smart Glasses
• Handheld Devices and Others
By Industry Vertical, the global market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Gaming & Entertainment
• Industrial & Manufacturing
• Aerospace & Defense
• Healthcare
• Education
• Automotive
• Retail & Marketing
• Other Verticals
By End User, the global market is segmented into the following sub-markets with annual revenue ($ mn) for 2022-2032 included in each section.
• Consumer
• Enterprise
o Large Enterprises
o Small- & Medium-sized Enterprises (SMEs)
Geographically, the following regions together with the listed national/local markets are fully investigated:
• North America (U.S., Canada, and Mexico)
• Europe (Germany, UK, France, Spain, Italy, Netherlands, Rest of Europe; Rest of Europe is further segmented into Russia, Switzerland, Poland, Sweden, Belgium, Austria, Ireland, Norway, Denmark, and Finland)
• APAC (Japan, China, South Korea, Australia, India, and Rest of APAC; Rest of APAC is further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, Taiwan, and Philippines)
• South America (Brazil, Chile, Argentina, Rest of South America)
• MEA (UAE, Saudi Arabia, South Africa, and Rest of MEA)
For each region and country, detailed analysis and data of annual revenue ($ mn) are available for 2022-2032. The breakdown of all regional markets by country and the breakdown of each national market by Technology, Device, and Industry Vertical over the forecast years are also included.
The report also covers the current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.
Selected Key Players:
Apple Inc.
Atheer, Inc.
Blippar Ltd.
Catchoom Technologies, S.L.
Facebook Inc.
Google, LLC
HP Development Co., L.P.
Intellectsoft LLC
Lumus Ltd.
Magic Leap, Inc
Microsoft Corp.
Niantic Inc.
Optinvent S.A.
Popar Co., Ltd.
Qualcomm Technologies Inc.
Samsung Co., Ltd.
Sony Corporation
Total Immersion
Universal mCloud Corp. (NGRAIN)
Vuzix Corp.
Wayray AG
Wikitude GmbH
Zugara, Inc.
(Please note: The report will be updated before delivery so that the latest historical year is the base year, and the forecast covers at least 5 years over the base year.)
1 Introduction 10
1.1 Industry Definition and Research Scope 10
1.1.1 Industry Definition 10
1.1.2 Research Scope 11
1.2 Research Methodology 14
1.2.1 Overview of Market Research Methodology 14
1.2.2 Market Assumption 15
1.2.3 Secondary Data 15
1.2.4 Primary Data 15
1.2.5 Data Filtration and Model Design 16
1.2.6 Market Size/Share Estimation 17
1.2.7 Research Limitations 18
1.3 Executive Summary 19
2 Market Overview and Dynamics 22
2.1 Market Size and Forecast 22
2.1.1 Impact of COVID-19 on World Economy 23
2.1.2 Impact of COVID-19 on the Market 26
2.1.3 Impact of Russia-Ukraine Conflict: War Slows Economic Recovery 28
2.2 Major Growth Drivers 32
2.3 Market Restraints and Challenges 37
2.4 Emerging Opportunities and Market Trends 40
2.5 Porter’s Fiver Forces Analysis 44
3 Segmentation of Global Market by Offering 48
3.1 Market Overview by Offering 48
3.2 Hardware 50
3.2.1 Sensors 52
3.2.2 Semiconductor Component 53
3.2.3 Displays and Projectors 54
3.2.4 Position Trackers 55
3.2.5 Cameras 56
3.2.6 Other Hardware 57
3.3 Software 58
3.3.1 Software Developer Kits 59
3.3.2 Cloud-based Solutions 60
3.4 Services 61
4 Segmentation of Global Market by Technology 62
4.1 Market Overview by Technology 62
4.2 Marker-based AR 64
4.2.1 Passive Marker 66
4.2.2 Active Marker 67
4.3 Markerless AR 68
4.3.1 Model-based Tracking 69
4.3.2 Image-based Processing 70
4.4 Other Technologies 71
5 Segmentation of Global Market by Device 72
5.1 Market Overview by Device 72
5.2 Head-Mounted Display (HMD) 74
5.3 Head-Up Display (HUD) 75
5.4 Smart Glasses 76
5.5 Handheld Devices and Others 77
6 Segmentation of Global Market by Industry Vertical 78
6.1 Market Overview by Industry Vertical 78
6.2 Gaming & Entertainment 80
6.3 Industrial & Manufacturing 81
6.4 Aerospace & Defense 82
6.5 Healthcare 83
6.6 Education 84
6.7 Automotive 85
6.8 Retail & Marketing 86
6.9 Other Verticals 87
7 Segmentation of Global Market by End User 88
7.1 Market Overview by End User 88
7.2 Consumer 90
7.3 Enterprise 91
7.3.1 Large Enterprises 92
7.3.2 Small- & Medium-sized Enterprises (SMEs) 93
8 Segmentation of Global Market by Region 95
8.1 Geographic Market Overview 2022-2032 95
8.2 North America Market 2022-2032 by Country 99
8.2.1 Overview of North America Market 99
8.2.2 U.S. 103
8.2.3 Canada 106
8.2.4 Mexico 108
8.3 European Market 2022-2032 by Country 110
8.3.1 Overview of European Market 110
8.3.2 Germany 114
8.3.3 U.K. 116
8.3.4 France 118
8.3.5 Spain 120
8.3.6 Italy 122
8.3.7 Netherlands 124
8.3.8 Rest of European Market 126
8.4 Asia-Pacific Market 2022-2032 by Country 128
8.4.1 Overview of Asia-Pacific Market 128
8.4.2 Japan 132
8.4.3 China 135
8.4.4 Australia 137
8.4.5 India 139
8.4.6 South Korea 141
8.4.7 Rest of APAC Region 143
8.5 South America Market 2022-2032 by Country 145
8.5.1 Argentina 148
8.5.2 Brazil 150
8.5.3 Chile 152
8.5.4 Rest of South America Market 154
8.6 MEA Market 2022-2032 by Country 155
8.6.1 UAE 158
8.6.2 Saudi Arabia 160
8.6.3 South Africa 162
8.6.4 Other National Markets 164
9 Competitive Landscape 165
9.1 Overview of Key Vendors 165
9.2 New Product Launch, Partnership, Investment, and M&A 168
9.3 Company Profiles 169
Apple Inc. 169
Atheer, Inc. 171
Blippar Ltd. 172
Catchoom Technologies, S.L. 173
Facebook Inc. 174
Google, LLC 175
HP Development Co., L.P. 176
Intellectsoft LLC 177
Lumus Ltd. 178
Magic Leap, Inc 179
Microsoft Corp. 180
Niantic Inc. 181
Optinvent S.A. 182
Popar Co., Ltd. 183
Qualcomm Technologies Inc. 184
Samsung Co., Ltd. 185
Sony Corporation 186
Total Immersion 187
Universal mCloud Corp. (NGRAIN) 188
Vuzix Corp. 189
Wayray AG 190
Wikitude GmbH 191
Zugara, Inc. 192
RELATED REPORTS 193
List of Tables:
Table 1. Snapshot of Global Augmented Reality Market in Balanced Perspective, 2022-2032 20
Table 2. World Economic Outlook, 2021-2031 24
Table 3. World Economic Outlook, 2021-2023 25
Table 4. Scenarios for Economic Impact of Ukraine Crisis 29
Table 5. Main Product Trends and Market Opportunities in Global Augmented Reality Market 40
Table 6. Global Augmented Reality Market by Offering, 2022-2032, $ mn 48
Table 7. Global Augmented Reality Market: Hardware by Type, 2022-2032, $ mn 51
Table 8. Global Augmented Reality Market: Software by Type, 2022-2032, $ mn 58
Table 9. Global Augmented Reality Market by Technology, 2022-2032, $ mn 62
Table 10. Global Augmented Reality Market: Marker-based AR by Type, 2022-2032, $ mn 64
Table 11. Global Augmented Reality Market: Markerless AR by Type, 2022-2032, $ mn 68
Table 12. Global Augmented Reality Market by Device, 2022-2032, $ mn 72
Table 13. Global Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 78
Table 14. Global Augmented Reality Market by End User, 2022-2032, $ mn 88
Table 15. Global Augmented Reality Market: Enterprise by Type, 2022-2032, $ mn 91
Table 16. Global Augmented Reality Market by Region, 2022-2032, $ mn 96
Table 17. Leading National Augmented Reality Market, 2022 and 2032, $ mn 98
Table 18. North America Augmented Reality Market by Country, 2022-2032, $ mn 101
Table 19. U.S. Augmented Reality Market by Technology, 2022-2032, $ mn 105
Table 20. U.S. Augmented Reality Market by Device, 2022-2032, $ mn 105
Table 21. U.S. Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 105
Table 22. Canada Augmented Reality Market by Technology, 2022-2032, $ mn 107
Table 23. Canada Augmented Reality Market by Device, 2022-2032, $ mn 107
Table 24. Canada Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 107
Table 25. Mexico Augmented Reality Market by Technology, 2022-2032, $ mn 109
Table 26. Mexico Augmented Reality Market by Device, 2022-2032, $ mn 109
Table 27. Mexico Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 109
Table 28. Europe Augmented Reality Market by Country, 2022-2032, $ mn 113
Table 29. Germany Augmented Reality Market by Technology, 2022-2032, $ mn 115
Table 30. Germany Augmented Reality Market by Device, 2022-2032, $ mn 115
Table 31. Germany Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 115
Table 32. U.K. Augmented Reality Market by Technology, 2022-2032, $ mn 117
Table 33. U.K. Augmented Reality Market by Device, 2022-2032, $ mn 117
Table 34. U.K. Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 117
Table 35. France Augmented Reality Market by Technology, 2022-2032, $ mn 119
Table 36. France Augmented Reality Market by Device, 2022-2032, $ mn 119
Table 37. France Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 119
Table 38. Spain Augmented Reality Market by Technology, 2022-2032, $ mn 121
Table 39. Spain Augmented Reality Market by Device, 2022-2032, $ mn 121
Table 40. Spain Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 121
Table 41. Italy Augmented Reality Market by Technology, 2022-2032, $ mn 123
Table 42. Italy Augmented Reality Market by Device, 2022-2032, $ mn 123
Table 43. Italy Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 123
Table 44. Netherlands Augmented Reality Market by Technology, 2022-2032, $ mn 125
Table 45. Netherlands Augmented Reality Market by Device, 2022-2032, $ mn 125
Table 46. Netherlands Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 125
Table 47. Augmented Reality Market in Rest of Europe by Country, 2022-2032, $ mn 127
Table 48. APAC Augmented Reality Market by Country, 2022-2032, $ mn 130
Table 49. Japan Augmented Reality Market by Technology, 2022-2032, $ mn 134
Table 50. Japan Augmented Reality Market by Device, 2022-2032, $ mn 134
Table 51. Japan Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 134
Table 52. China Augmented Reality Market by Technology, 2022-2032, $ mn 136
Table 53. China Augmented Reality Market by Device, 2022-2032, $ mn 136
Table 54. China Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 136
Table 55. Australia Augmented Reality Market by Technology, 2022-2032, $ mn 138
Table 56. Australia Augmented Reality Market by Device, 2022-2032, $ mn 138
Table 57. Australia Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 138
Table 58. India Augmented Reality Market by Technology, 2022-2032, $ mn 140
Table 59. India Augmented Reality Market by Device, 2022-2032, $ mn 140
Table 60. India Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 140
Table 61. South Korea Augmented Reality Market by Technology, 2022-2032, $ mn 142
Table 62. South Korea Augmented Reality Market by Device, 2022-2032, $ mn 142
Table 63. South Korea Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 142
Table 64. Augmented Reality Market in Rest of APAC by Country/Region, 2022-2032, $ mn 144
Table 65. South America Augmented Reality Market by Country, 2022-2032, $ mn 147
Table 66. Argentina Augmented Reality Market by Technology, 2022-2032, $ mn 149
Table 67. Argentina Augmented Reality Market by Device, 2022-2032, $ mn 149
Table 68. Argentina Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 149
Table 69. Brazil Augmented Reality Market by Technology, 2022-2032, $ mn 151
Table 70. Brazil Augmented Reality Market by Device, 2022-2032, $ mn 151
Table 71. Brazil Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 151
Table 72. Chile Augmented Reality Market by Technology, 2022-2032, $ mn 153
Table 73. Chile Augmented Reality Market by Device, 2022-2032, $ mn 153
Table 74. Chile Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 153
Table 75. MEA Augmented Reality Market by Country, 2022-2032, $ mn 157
Table 76. UAE Augmented Reality Market by Technology, 2022-2032, $ mn 159
Table 77. UAE Augmented Reality Market by Device, 2022-2032, $ mn 159
Table 78. UAE Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 159
Table 79. Saudi Arabia Augmented Reality Market by Technology, 2022-2032, $ mn 161
Table 80. Saudi Arabia Augmented Reality Market by Device, 2022-2032, $ mn 161
Table 81. Saudi Arabia Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 161
Table 82. South Africa Augmented Reality Market by Technology, 2022-2032, $ mn 163
Table 83. South Africa Augmented Reality Market by Device, 2022-2032, $ mn 163
Table 84. South Africa Augmented Reality Market by Industry Vertical, 2022-2032, $ mn 163
Table 85. Apple Inc.: Company Snapshot 169
Table 86. Apple Inc.: Business Segmentation 170
Table 87. Apple Inc.: Product Portfolio 170List of Figures:
Figure 1. Research Method Flow Chart 14
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation 17
Figure 3. Global Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2022-2032 19
Figure 4. Global Augmented Reality Market, 2022-2032, $ mn 22
Figure 5. Impact of COVID-19 on Business 26
Figure 6. Primary Drivers and Impact Factors of Global Augmented Reality Market 32
Figure 7. Forecast of Middle-class Population by Region, 2015-2030, million 35
Figure 8. World Digital Gaming Market, 2022-2032, $ bn 35
Figure 9. Forecast Share of Consumers Who Will Have Used AR for Online Shopping by 2025 by Country 36
Figure 10. Primary Restraints and Impact Factors of Global Augmented Reality Market 37
Figure 11. Investment Opportunity Analysis 41
Figure 12. Porter’s Fiver Forces Analysis of Global Augmented Reality Market 44
Figure 13. Breakdown of Global Augmented Reality Market by Offering, 2022-2032, % of Revenue 49
Figure 14. Global Addressable Market Cap in 2023-2032 by Offering, Value ($ mn) and Share (%) 49
Figure 15. Global Augmented Reality Market by Offering: Hardware, 2022-2032, $ mn 50
Figure 16. Global Augmented Reality Market by Hardware: Sensors, 2022-2032, $ mn 52
Figure 17. Global Augmented Reality Market by Hardware: Semiconductor Component, 2022-2032, $ mn 53
Figure 18. Global Augmented Reality Market by Hardware: Displays and Projectors, 2022-2032, $ mn 54
Figure 19. Global Augmented Reality Market by Hardware: Position Trackers, 2022-2032, $ mn 55
Figure 20. Global Augmented Reality Market by Hardware: Cameras, 2022-2032, $ mn 56
Figure 21. Global Augmented Reality Market by Hardware: Other Hardware, 2022-2032, $ mn 57
Figure 22. Global Augmented Reality Market by Offering: Software, 2022-2032, $ mn 58
Figure 23. Global Augmented Reality Market by Software: Software Developer Kits, 2022-2032, $ mn 59
Figure 24. Global Augmented Reality Market by Software: Cloud-based Solutions, 2022-2032, $ mn 60
Figure 25. Global Augmented Reality Market by Offering: Services, 2022-2032, $ mn 61
Figure 26. Breakdown of Global Augmented Reality Market by Technology, 2022-2032, % of Sales Revenue 63
Figure 27. Global Addressable Market Cap in 2023-2032 by Technology, Value ($ mn) and Share (%) 63
Figure 28. Global Augmented Reality Market by Technology: Marker-based AR, 2022-2032, $ mn 64
Figure 29. Global Augmented Reality Market by Marker-based AR: Passive Marker, 2022-2032, $ mn 66
Figure 30. Global Augmented Reality Market by Marker-based AR: Active Marker, 2022-2032, $ mn 67
Figure 31. Global Augmented Reality Market by Technology: Markerless AR, 2022-2032, $ mn 68
Figure 32. Global Augmented Reality Market by Markerless AR: Model-based Tracking, 2022-2032, $ mn 69
Figure 33. Global Augmented Reality Market by Markerless AR: Image-based Processing, 2022-2032, $ mn 70
Figure 34. Global Augmented Reality Market by Technology: Other Technologies, 2022-2032, $ mn 71
Figure 35. Breakdown of Global Augmented Reality Market by Device, 2022-2032, % of Sales Revenue 73
Figure 36. Global Addressable Market Cap in 2023-2032 by Device, Value ($ mn) and Share (%) 73
Figure 37. Global Augmented Reality Market by Device: Head-Mounted Display (HMD), 2022-2032, $ mn 74
Figure 38. Global Augmented Reality Market by Device: Head-Up Display (HUD), 2022-2032, $ mn 75
Figure 39. Global Augmented Reality Market by Device: Smart Glasses, 2022-2032, $ mn 76
Figure 40. Global Augmented Reality Market by Device: Handheld Devices and Others, 2022-2032, $ mn 77
Figure 41. Breakdown of Global Augmented Reality Market by Industry Vertical, 2022-2032, % of Revenue 79
Figure 42. Global Addressable Market Cap in 2023-2032 by Industry Vertical, Value ($ mn) and Share (%) 79
Figure 43. Global Augmented Reality Market by Industry Vertical: Gaming & Entertainment, 2022-2032, $ mn 80
Figure 44. Global Augmented Reality Market by Industry Vertical: Industrial & Manufacturing, 2022-2032, $ mn 81
Figure 45. Global Augmented Reality Market by Industry Vertical: Aerospace & Defense, 2022-2032, $ mn 82
Figure 46. Global Augmented Reality Market by Industry Vertical: Healthcare, 2022-2032, $ mn 83
Figure 47. Global Augmented Reality Market by Industry Vertical: Education, 2022-2032, $ mn 84
Figure 48. Global Augmented Reality Market by Industry Vertical: Automotive, 2022-2032, $ mn 85
Figure 49. Global Augmented Reality Market by Industry Vertical: Retail & Marketing, 2022-2032, $ mn 86
Figure 50. Global Augmented Reality Market by Industry Vertical: Other Verticals, 2022-2032, $ mn 87
Figure 51. Breakdown of Global Augmented Reality Market by End User, 2022-2032, % of Revenue 88
Figure 52. Global Addressable Market Cap in 2023-2032 by End User, Value ($ mn) and Share (%) 89
Figure 53. Global Augmented Reality Market by End User: Consumer, 2022-2032, $ mn 90
Figure 54. Global Augmented Reality Market by End User: Enterprise, 2022-2032, $ mn 91
Figure 55. Global Augmented Reality Market by Enterprise: Large Enterprises, 2022-2032, $ mn 92
Figure 56. Global Augmented Reality Market by Enterprise: Small- & Medium-sized Enterprises (SMEs), 2022-2032, $ mn 93
Figure 57. Global Market Snapshot by Region 95
Figure 58. Geographic Spread of Worldwide Augmented Reality Market, 2022-2032, % of Sales Revenue 96
Figure 59. Global Addressable Market Cap in 2023-2032 by Region, Value ($ mn) and Share (%) 97
Figure 60. North American Augmented Reality Market, 2022-2032, $ mn 100
Figure 61. Breakdown of North America Augmented Reality Market by Country, 2022 and 2032, % of Revenue 101
Figure 62. Contribution to North America 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%) 102
Figure 63. U.S. Augmented Reality Market, 2022-2032, $ mn 104
Figure 64. Canada Augmented Reality Market, 2022-2032, $ mn 106
Figure 65. Augmented Reality Market in Mexico, 2022-2032, $ mn 108
Figure 66. European Augmented Reality Market, 2022-2032, $ mn 111
Figure 67. Breakdown of European Augmented Reality Market by Country, 2022 and 2032, % of Revenue 112
Figure 68. Contribution to Europe 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%) 113
Figure 69. Augmented Reality Market in Germany, 2022-2032, $ mn 114
Figure 70. Augmented Reality Market in U.K., 2022-2032, $ mn 116
Figure 71. Augmented Reality Market in France, 2022-2032, $ mn 118
Figure 72. Augmented Reality Market in Spain, 2022-2032, $ mn 120
Figure 73. Augmented Reality Market in Italy, 2022-2032, $ mn 122
Figure 74. Augmented Reality Market in Netherlands, 2022-2032, $ mn 124
Figure 75. Augmented Reality Market in Rest of Europe, 2022-2032, $ mn 126
Figure 76. Asia-Pacific Augmented Reality Market, 2022-2032, $ mn 129
Figure 77. Breakdown of APAC Augmented Reality Market by Country, 2022 and 2032, % of Revenue 129
Figure 78. Contribution to APAC 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%) 131
Figure 79. Augmented Reality Market in Japan, 2022-2032, $ mn 133
Figure 80. Augmented Reality Market in China, 2022-2032, $ mn 135
Figure 81. Augmented Reality Market in Australia, 2022-2032, $ mn 137
Figure 82. Augmented Reality Market in India, 2022-2032, $ mn 139
Figure 83. Augmented Reality Market in South Korea, 2022-2032, $ mn 141
Figure 84. Augmented Reality Market in Rest of APAC, 2022-2032, $ mn 143
Figure 85. South America Augmented Reality Market, 2022-2032, $ mn 146
Figure 86. Breakdown of South America Augmented Reality Market by Country, 2022 and 2032, % of Revenue 146
Figure 87. Contribution to South America 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%) 147
Figure 88. Augmented Reality Market in Argentina, 2022-2032, $ mn 148
Figure 89. Augmented Reality Market in Brazil, 2022-2032, $ mn 150
Figure 90. Augmented Reality Market in Chile, 2022-2032, $ mn 152
Figure 91. Augmented Reality Market in Rest of South America, 2022-2032, $ mn 154
Figure 92. Augmented Reality Market in Middle East and Africa (MEA), 2022-2032, $ mn 156
Figure 93. Breakdown of MEA Augmented Reality Market by Country, 2022 and 2032, % of Revenue 156
Figure 94. Contribution to MEA 2023-2032 Cumulative Market by Country, Value ($ mn) and Share (%) 157
Figure 95. Augmented Reality Market in UAE, 2022-2032, $ mn 158
Figure 96. Augmented Reality Market in Saudi Arabia, 2022-2032, $ mn 160
Figure 97. Augmented Reality Market in South Africa, 2022-2032, $ mn 162
Figure 98. Growth Stage of Global Augmented Reality Industry over the Forecast Period 165
Methodology/Research Approach
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.Research Programs/Design
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Market Size Estimation
Top-down and bottom-up approaches are used to validate the global Voluntary Carbon Offset market size market and estimate the market size for Company, regions segments, product segments and Application (end users).
The market estimations in this report are based on the marketed sale price of Voluntary Carbon Offset (excluding any discounts provided by the player, distributor, wholesaler or traders). The percentage splits, market share, and breakdowns of the product segments are derived on the basis of weights assigned to each of the segments on the basis of their utilization rate and average sale price. The regional splits of the overall Voluntary Carbon Offset market and its sub-segments are based on the percentage adoption or utilization of the given product in the respective region or country.
Major Company in the market is identified through secondary research and their market revenues determined through primary and secondary research. Secondary research included the research of the annual and financial reports of the top Company; whereas, primary research included extensive interviews of key opinion leaders and industry experts such as experienced front-line staff, directors, CEOs and marketing executives. The percentage splits, market share, Growth Rate and breakdowns of the product markets are determined through using secondary sources and verified through the primary sources.
All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or other factors are not accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Market Intellix and presented in this report
The following figure shows an illustrative representation of the overall market size estimation process used for this study.
Market Breakdown and Data Triangulation
After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation, extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report. Extensive qualitative and further quantitative analysis is also done from all the numbers arrived at in the complete market engineering process to list key information throughout the report.
Data Source
Secondary Sources
Secondary sources include such as press releases, annual reports, non-profit organizations, industry associations, governmental agencies and customs data, etc. This research study involves the usage of widespread secondary sources, directories, databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), and TRADING ECONOMICS, and News Network, statista, Federal Reserve Economic Data, annual reports, BIS Statistics, ICIS; company house documents; CAS(American Chemical Society); investor presentations; and SEC filings of companies. Secondary research was used to identify and collect information useful for the extensive, technical, market-oriented, and Hospitals study of the Voluntary Carbon Offset market. It was also used to obtain important information about the top companies, market classification and segmentation according to industry trends to the bottom-most level, and key developments related to market and technology perspectives.
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Primary Sources
In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product Company (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.
The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end use (product buyers), and related key executives from various key companies and organizations operating in the global market.
Primary research was conducted to identify segmentation Type, product price range, product Application, key Company, raw materials supply and the downstream demand, industry status and outlook, and key market dynamics such as risks, influence factors, opportunities, market barriers, industry trends, and key player strategies.
Key Executives Interviewed
Key Data Information from Primary Sources
| Primary Sources | Parameters | Key Data |
| Market Segments(by Application, by Type) |
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| Total Market |
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