The research time span covered by the report is from 2018 to 2029; it provides an overview of the Global Television (TV) Analytics Market and also provides a deeper in-depth segmentation of the market by regions, product type and downstream industries.
The global Television (TV) Analytics market size in 2022 is 349790.0 million US dollars, and it is expected to be XX million US dollars by 2029, with a compound annual growth rate of 18.70% expected in 2023-2029.
Competitive Landscape Analysis:
The main players in the Television (TV) Analytics market include IBM (U.S.), Google, LLC (U.S.), The Nielsen Company (U.S.), LLC. (U.S.), and DC Analytics (U.S.). The share of the top 3 players in the Television (TV) Analytics market is XX%.
REGION SHARE:
The report covers the market size information of North America, Europe, Asia Pacific, Latin America, Middle East and Africa, and North America accounted for XX%, Europe accounted for XX% of Television (TV) Analytics market, and Asia Pacific accounted for XX%.
Segmental Analysis
The report segments the market by Type and Application. On-Premises accounted for XX% of Television (TV) Analytics market in 2022. Cloud share of XX%.
Competitive Intelligence accounted for XX% of the Television (TV) Analytics market in 2022. Churn Prevention and Behavior Analysis accounts for XX%.
For competitive landscape, prominent players with considerable market shares are comprehensively analyzed in this report. With information regarding the concentration ratio and detailed data reflecting the market performance of each player shared, the readers can acquire a holistic view of the competitive situation and a better understanding of their competitors.
As the COVID-19 takes over the world, we are continuously tracking the changes in the markets. We analyzed the impact of the pandemic in detail, along with other key factors, such as macro-economy, regional conflicts, industry related news and policies. Meanwhile, market investment scenario, technology status and developments, supply chain challenges, among other essential research elements are all covered.
Key Factors Considered:
COVID-19
The report describes the market scenario during and post the pandemic in the vision of upstream, major market participants, downstream major customers, etc. Other aspects, such as changes in consumer behavior, demand, transport capacity, trade flow under COVID-19, have also been taken into consideration during the process of the research.
Regional Conflict / Russia-Ukraine War
The report also presents the impact of regional conflict on this market in an effort to aid the readers to understand how the market has been adversely influenced and how it's going to evolve in the years to come.
Challenges & Opportunities
Factors that may help create opportunities and boost profits for market players, as well as challenges that may restrain or even pose a threat to the development of the players, are revealed in the report, which can shed a light on strategic decisions and implementation.
Technological upgrading promotes the development of consumer electronic products to intelligence and integration
The consumer electronics industry is a typical technology-driven industry. Every technological innovation not only reshapes the industry format, but also brings new industrial demand. The progress of technology promotes the development of consumer electronics to intelligence and integration, in which integration refers to the continuous reduction of product size and the integration of more functions, and intelligence refers to the combination of hardware devices and artificial intelligence, so that intelligent terminals have the ability of information processing and data connection, and can realize functions such as perception and interactive services.
The technologies of networking, remote control, APP management, sensing technology, voice recognition and so on possessed by consumer electronic intelligent terminal products are increasingly accepted and recognized by consumers. The deep integration of consumer electronics products and the Internet of Things will become an important direction of industry development, and all-round intelligent products will become the mainstream in the future.
Segmental Analysis
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Asia Pacific
China
Japan
South Korea
India
Southeast Asia
Australia
Latin America
Brazil
Argentina
Mexico
MEA
Saudi Arabia
UAE
Turkey
Some of the Top Market Players Covered Are:
IBM (U.S.)
Google, LLC (U.S.)
The Nielsen Company (U.S.)
LLC. (U.S.)
DC Analytics (U.S.)
Alphonso Inc. (U.S.)
Edgeware AB (Sweden)
Samba TV, Inc. (U.S.)
Adobe (U.S.)
Amobee, Inc. (U.S.)
Clarivoy (U.S.)
Realytics (France)
TVSquared (U.K.)
Sorenson Media (U.S.)
FOURTHWALL (U.S.)
Parrot Analytics Limited (U.S.)
Viaccess (France)
FISCOWL, LLC (U.S.)
Market outlook by product/service type:
On-Premises
Cloud
Market outlook by Application :
Competitive Intelligence
Churn Prevention and Behavior Analysis
Customer Lifetime Management
Campaign Management
Content Development
Audience Forecasting
Others
Table of Content
1 Study Coverage
1.1 Television (TV) Analytics Product Introduction
1.2 Global Television (TV) Analytics Outlook 2018 VS 2023 VS 2029
1.3 United States Television (TV) Analytics Outlook 2018 VS 2023 VS 2029
1.4 Television (TV) Analytics Market Size, United States VS Global, 2018-2029
1.4.1 The Market Share of United States Television (TV) Analytics in Global, 2018-2029
1.4.2 The Growth Rate of Television (TV) Analytics Market Size, United States VS Global, 2018 VS 2023 VS 2029
1.5 Television (TV) Analytics Market Dynamics
1.5.1 Television (TV) Analytics Market Trends
1.5.2 Television (TV) Analytics Market Drivers
1.5.3 Television (TV) Analytics Market Challenges
1.5.4 Television (TV) Analytics Market Restraints
1.6 Study Objectives
1.7 Years Considered
1.8 Coronavirus Disease (COVID-19) Impact on Global
2 Global Television (TV) Analytics Competitor Landscape by Company
2.1 Global Television (TV) Analytics Market Size by Company
2.1.1 Top Global Television (TV) Analytics Player Ranked by Revenue (2023)
2.1.2 Global Television (TV) Analytics Revenue by Player (2018-2023)
2.2 Global Television (TV) Analytics Concentration Ratio (CR)
2.2.1 Television (TV) Analytics Market Concentration Ratio (CR) (2018-2023)
2.2.2 Global Top 3 and Top 6 Largest Players of Television (TV) Analytics in 2023
2.3 Global Television (TV) Analytics Business Distribution, Business Type
2.3.1 Global Television (TV) Analytics Players, Headquarters and Distribution
2.3.2 Players Television (TV) Analytics Business Type
2.3.3 Date of International Players Enter into Television (TV) Analytics Market
2.4 Players Mergers & Acquisitions, Expansion Plans
2.5 United States Television (TV) Analytics Market Size by Company
2.5.1 Top United States Television (TV) Analytics Player s Ranked by Revenue (2023)
2.5.2 United States Television (TV) Analytics Revenue by Player (2018-2023)
3 Television (TV) Analytics Market Segment by Type
3.1 Television (TV) Analytics Market Segment by Type
3.2 Global Television (TV) Analytics Market Size by Type
3.3 United States Television (TV) Analytics Market Size by Type
4 Television (TV) Analytics Market Segment by Application
4.1 Television (TV) Analytics Market Segment by Application
4.2 Global Television (TV) Analytics Market Size by Application
4.3 United States Television (TV) Analytics Market Size by Application
5 Global Television (TV) Analytics Market Size by Region
5.1 Global Television (TV) Analytics Market Size by Region: 2018 VS 2023 VS 2029
5.2 Global Television (TV) Analytics Market Size in Value by Region (2018-2029)
5.2.1 Global Television (TV) Analytics Revenue by Region: 2018-2023
5.2.2 Global Television (TV) Analytics Revenue by Region: 2023-2029
5.3 Global Television (TV) Analytics Market Size in Volume by Region (2018-2029)
5.3.1 Global Television (TV) Analytics Volume by Region: 2018-2023
5.3.2 Global Television (TV) Analytics Volume by Region: 2023-2029
6 Segment in Regional Level & Country Level
6.1 North America
6.1.1 North America Television (TV) Analytics Market Size YoY Growth 2018-2029
6.1.2 North America Television (TV) Analytics Market Facts & Figures by Country (2018-2029)
6.1.3 U.S.
6.1.4 Canada
6.2 Asia Pacific
6.2.1 Asia Pacific Television (TV) Analytics Market Size YoY Growth 2018-2029
6.2.2 Asia Pacific Television (TV) Analytics Market Facts & Figures by Country (2018-2029)
6.2.3 China
6.2.4 Japan
6.2.5 South Korea
6.2.6 India
6.2.7 Australia
6.2.8 Southeast Asia
6.3 Europe
6.3.1 Europe Television (TV) Analytics Market Size YoY Growth 2018-2029
6.3.2 Europe Television (TV) Analytics Market Facts & Figures by Country (2018-2029)
6.3.3 Germany
6.3.4 France
6.3.5 UK
6.3.6 Italy
6.3.7 Russia
6.4 Latin America
6.4.1 Latin America Television (TV) Analytics Market Size YoY Growth 2018-2029
6.4.2 Latin America Television (TV) Analytics Market Facts & Figures by Country (2018-2029)
6.4.3 Mexico
6.4.4 Brazil
6.4.5 Argentina
6.5 Middle East and Africa
6.5.1 Middle East and Africa Television (TV) Analytics Market Size YoY Growth 2018-2029
6.5.2 Middle East and Africa Television (TV) Analytics Market Facts & Figures by Country (2018-2029)
6.5.3 Turkey
6.5.4 Saudi Arabia
6.5.5 UAE
7 Company Profiles
7.1 IBM (U.S.)
7.1.1 IBM (U.S.) Company Details
7.1.2 Description and Business Overview
7.1.3 Television (TV) Analytics Introduction
7.1.4 IBM (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.1.5 IBM (U.S.) Recent Development
7.2 Google, LLC (U.S.)
7.2.1 Google, LLC (U.S.) Company Details
7.2.2 Description and Business Overview
7.2.3 Television (TV) Analytics Introduction
7.2.4 Google, LLC (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.2.5 Google, LLC (U.S.) Recent Development
7.3 The Nielsen Company (U.S.)
7.3.1 The Nielsen Company (U.S.) Company Details
7.3.2 Description and Business Overview
7.3.3 Television (TV) Analytics Introduction
7.3.4 The Nielsen Company (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.3.5 The Nielsen Company (U.S.) Recent Development
7.4 LLC. (U.S.)
7.4.1 LLC. (U.S.) Company Details
7.4.2 Description and Business Overview
7.4.3 Television (TV) Analytics Introduction
7.4.4 LLC. (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.4.5 LLC. (U.S.) Recent Development
7.5 DC Analytics (U.S.)
7.5.1 DC Analytics (U.S.) Company Details
7.5.2 Description and Business Overview
7.5.3 Television (TV) Analytics Introduction
7.5.4 DC Analytics (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.5.5 DC Analytics (U.S.) Recent Development
7.6 Alphonso Inc. (U.S.)
7.6.1 Alphonso Inc. (U.S.) Company Details
7.6.2 Description and Business Overview
7.6.3 Television (TV) Analytics Introduction
7.6.4 Alphonso Inc. (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.6.5 Alphonso Inc. (U.S.) Recent Development
7.7 Edgeware AB (Sweden)
7.7.1 Edgeware AB (Sweden) Company Details
7.7.2 Description and Business Overview
7.7.3 Television (TV) Analytics Introduction
7.7.4 Edgeware AB (Sweden) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.7.5 Edgeware AB (Sweden) Recent Development
7.8 Samba TV, Inc. (U.S.)
7.8.1 Samba TV, Inc. (U.S.) Company Details
7.8.2 Description and Business Overview
7.8.3 Television (TV) Analytics Introduction
7.8.4 Samba TV, Inc. (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.8.5 Samba TV, Inc. (U.S.) Recent Development
7.9 Adobe (U.S.)
7.9.1 Adobe (U.S.) Company Details
7.9.2 Description and Business Overview
7.9.3 Television (TV) Analytics Introduction
7.9.4 Adobe (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.9.5 Adobe (U.S.) Recent Development
7.10 Amobee, Inc. (U.S.)
7.10.1 Amobee, Inc. (U.S.) Company Details
7.10.2 Description and Business Overview
7.10.3 Television (TV) Analytics Introduction
7.10.4 Amobee, Inc. (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.10.5 Amobee, Inc. (U.S.) Recent Development
7.11 Clarivoy (U.S.)
7.11.1 Clarivoy (U.S.) Company Details
7.11.2 Description and Business Overview
7.11.3 Television (TV) Analytics Introduction
7.11.4 Clarivoy (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.11.5 Clarivoy (U.S.) Recent Development
7.12 Realytics (France)
7.12.1 Realytics (France) Company Details
7.12.2 Description and Business Overview
7.12.3 Television (TV) Analytics Introduction
7.12.4 Realytics (France) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.12.5 Realytics (France) Recent Development
7.13 TVSquared (U.K.)
7.13.1 TVSquared (U.K.) Company Details
7.13.2 Description and Business Overview
7.13.3 Television (TV) Analytics Introduction
7.13.4 TVSquared (U.K.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.13.5 TVSquared (U.K.) Recent Development
7.14 Sorenson Media (U.S.)
7.14.1 Sorenson Media (U.S.) Company Details
7.14.2 Description and Business Overview
7.14.3 Television (TV) Analytics Introduction
7.14.4 Sorenson Media (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.14.5 Sorenson Media (U.S.) Recent Development
7.15 FOURTHWALL (U.S.)
7.15.1 FOURTHWALL (U.S.) Company Details
7.15.2 Description and Business Overview
7.15.3 Television (TV) Analytics Introduction
7.15.4 FOURTHWALL (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.15.5 FOURTHWALL (U.S.) Recent Development
7.16 Parrot Analytics Limited (U.S.)
7.16.1 Parrot Analytics Limited (U.S.) Company Details
7.16.2 Description and Business Overview
7.16.3 Television (TV) Analytics Introduction
7.16.4 Parrot Analytics Limited (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.16.5 Parrot Analytics Limited (U.S.) Recent Development
7.17 Viaccess (France)
7.17.1 Viaccess (France) Company Details
7.17.2 Description and Business Overview
7.17.3 Television (TV) Analytics Introduction
7.17.4 Viaccess (France) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.17.5 Viaccess (France) Recent Development
7.18 FISCOWL, LLC (U.S.)
7.18.1 FISCOWL, LLC (U.S.) Company Details
7.18.2 Description and Business Overview
7.18.3 Television (TV) Analytics Introduction
7.18.4 FISCOWL, LLC (U.S.) Television (TV) Analytics Revenue, Sales, and Gross Margin (2018-2023)
7.18.5 FISCOWL, LLC (U.S.) Recent Development
8 Industry Chain and Sales Channels Analysis
8.1 Television (TV) Analytics Value Chain Analysis
8.2 Television (TV) Analytics Key Raw Materials
8.2.1 Key Raw Materials
8.2.2 Distributors List
8.3 Television (TV) Analytics Production Mode & Process
8.4 Television (TV) Analytics Sales and Marketing
8.4.1 Magnetic Coupled Mixers Sales Channels
8.4.2 Magnetic Coupled Mixers Distributors
8.5 Magnetic Coupled Mixers Customers
9 Research Findings and Conclusion
10 Methodology and Data Source
10.1 A Methodology
10.1.1 Research Process
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 B Data Source
10.2.1 Legal Disclaimer
Methodology/Research Approach
This research study involved the extensive usage of both primary and secondary data sources. The research process involved the study of various factors affecting the industry, including the government policy, market environment, competitive landscape, historical data, present trends in the market, technological innovation, upcoming technologies and the technical progress in related industry, and market risks, opportunities, market barriers and challenges. The following illustrative figure shows the market research methodology applied in this report.Research Programs/Design
Historical Data (2015-2019) |
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Influencing Factors |
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Market Forecast (2021-2026) |
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Market Size Estimation
Top-down and bottom-up approaches are used to validate the global Voluntary Carbon Offset market size market and estimate the market size for Company, regions segments, product segments and Application (end users).
The market estimations in this report are based on the marketed sale price of Voluntary Carbon Offset (excluding any discounts provided by the player, distributor, wholesaler or traders). The percentage splits, market share, and breakdowns of the product segments are derived on the basis of weights assigned to each of the segments on the basis of their utilization rate and average sale price. The regional splits of the overall Voluntary Carbon Offset market and its sub-segments are based on the percentage adoption or utilization of the given product in the respective region or country.
Major Company in the market is identified through secondary research and their market revenues determined through primary and secondary research. Secondary research included the research of the annual and financial reports of the top Company; whereas, primary research included extensive interviews of key opinion leaders and industry experts such as experienced front-line staff, directors, CEOs and marketing executives. The percentage splits, market share, Growth Rate and breakdowns of the product markets are determined through using secondary sources and verified through the primary sources.
All possible factors that influence the markets included in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. The market size for top-level markets and sub-segments is normalized, and the effect of inflation, economic downturns, and regulatory & policy changes or other factors are not accounted for in the market forecast. This data is combined and added with detailed inputs and analysis from Market Intellix and presented in this report
The following figure shows an illustrative representation of the overall market size estimation process used for this study.
Market Breakdown and Data Triangulation
After complete market engineering with calculations for market statistics; market size estimations; market forecasting; market breakdown; and data triangulation, extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform market estimation and market forecasting for the overall market segments and sub-segments listed in this report. Extensive qualitative and further quantitative analysis is also done from all the numbers arrived at in the complete market engineering process to list key information throughout the report.
Data Source
Secondary Sources
Secondary sources include such as press releases, annual reports, non-profit organizations, industry associations, governmental agencies and customs data, etc. This research study involves the usage of widespread secondary sources, directories, databases such as Bloomberg Business, Wind Info, Hoovers, Factiva (Dow Jones & Company), and TRADING ECONOMICS, and News Network, statista, Federal Reserve Economic Data, annual reports, BIS Statistics, ICIS; company house documents; CAS(American Chemical Society); investor presentations; and SEC filings of companies. Secondary research was used to identify and collect information useful for the extensive, technical, market-oriented, and Hospitals study of the Voluntary Carbon Offset market. It was also used to obtain important information about the top companies, market classification and segmentation according to industry trends to the bottom-most level, and key developments related to market and technology perspectives.
Market Size |
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Market Position of Top Company |
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Qualitative Analysis |
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Primary Sources
In the primary research process, various sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information for this report. The primary sources from the supply side include product Company (and their competitors), opinion leaders, industry experts, research institutions, distributors, dealer and traders, as well as the raw materials suppliers and producers, etc.
The primary sources from the demand side include industry experts such as business leaders, marketing and sales directors, technology and innovation directors, supply chain executive, end use (product buyers), and related key executives from various key companies and organizations operating in the global market.
Primary research was conducted to identify segmentation Type, product price range, product Application, key Company, raw materials supply and the downstream demand, industry status and outlook, and key market dynamics such as risks, influence factors, opportunities, market barriers, industry trends, and key player strategies.
Key Executives Interviewed
Key Data Information from Primary Sources
Primary Sources | Parameters | Key Data |
Market Segments(by Application, by Type) |
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Total Market |
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